Identity Wars: IAM vs. CIAM—Which Solution Reigns Supreme
As enterprises navigate the complexities of the digital ecosystem, the decision between conventional IAM solutions and CIAM platforms becomes paramount in driving consumer trust and satisfaction. While IAM solutions are adept at managing internal access control and securing employee identities within the organizational network, they may fall short in delivering the seamless and intuitive experiences expected by modern consumers. In contrast, CIAM solutions are purpose-built to cater to the needs of potential clients during their onboarding journey, offering a comprehensive approach to customer identity management.